Introduction:
Every great brand begins with a small dream. For ZAN Studio, that dream turned into reality one morning with a single email. After reviewing our designs, Flying Solo invited us to present our collection at Milan Fashion Week — a moment that marked not only a new milestone for the brand but also the transformation of passion, creativity, and craftsmanship into an international showcase.
In this post, we share ZAN Studio’s Milan Fashion Week experience — told from within, through the eyes of the team who lived it.
Q&A Section:
Q 1 : How did ZAN Studio decide to take part in Milan Fashion Week?
A: One morning, I came to the store and checked our emails. We had received a message from Flying Solo — they had reviewed our products, loved them, and wanted to feature ZAN Studio as one of the designer brands at the upcoming Milan Fashion Week show.
Q 2 : What was your reaction after receiving the invitation?
A: We knew this would be an incredible step forward for ZAN Studio. Showcasing our designs in Milan — the heart of fashion — and reaching a wider international audience filled us with both pride and excitement.
Q 3 : How was the preparation process for the show?
A: The preparation was extremely intense. We spent countless hours in the atelier checking every stitching phase, designing the prints for the fabrics, and discussing every detail to capture the collection’s essence. It was a challenging journey that required constant focus. The biggest struggle was the stress — the constant thought of “will everything be ready in time?”
Yet, what kept us motivated was seeing that things always found their way to work out. Being able to create solutions was empowering. The best moment? Packing the garments into the suitcases, knowing we were finally ready for Milan.
Q 4 : What was it like arriving in Milan and experiencing the event?
A: We arrived in Milan four days before the show. The event itself lasted three days. On the first day, we attended a meeting at Centrale with all designers, models, and organizers — it was the briefing day.
The second day was fitting day — models were chosen, outfits and accessories were tried on, and notes were taken on which model would wear which look. It was the most hectic day.
Then came the third day — the big day. At the scheduled time, models got dressed, lined up, and the looks were ready to be presented to the audience. That was the most exciting moment of all. After the show, our designer Seda Polat walked the runway and greeted the audience — a moment filled with pride, joy, and emotion.
Q 5: How were the reactions after the show?
A: The feedback was remarkable. Our sales increased two to three times after Milan Fashion Week. ZAN Studio had officially proven itself. We received countless messages filled with praise and support from our followers and customers. It was clear — ZAN Studio had entered the international fashion scene, and its designer had earned well-deserved recognition.
Closing:
Milan Fashion Week wasn’t just a show — it was a turning point for ZAN Studio. This experience marked the beginning of our presence on the global stage and set the foundation for what’s to come. Today, ZAN Studio stands not only as a fashion brand but as a creative space where passion transforms into stories that inspire the world.
